How Protocol Services Elevate Global Connections

In an increasingly interconnected world, the way we engage with international guests, government officials, and global partners speaks volumes. From proper etiquette and cultural sensitivity to strategic relationship-building, protocol services ensure that every interaction is handled with professionalism, respect, and diplomacy. 

At The International Center, our Protocol Services are designed to support businesses, government agencies, and organizations in navigating the complexities of intercultural relations. Whether you’re welcoming a high-ranking official, planning a global summit, or expanding your international partnerships, our team provides expert guidance to help you make a lasting impression. 

“It’s that first impression…so it means so much.” – Peter Kirkwood, Chief Protocol Officer

Why Protocol Matters

Protocol is the art of creating a distraction-free environment that facilitates the complete and open exchange of information to resolve issues and build relationships in global business and international diplomacy. It is also more than just observing customs, it’s about building trust, showing respect, and laying the foundation for lasting partnerships. In a globalized world, the ability to navigate cultural nuances can be the key to successful engagement. 

At The International Center, our protocol services equip clients with the tools and insight they need to confidently welcome international guests, host dignitaries, and participate in culturally sensitive events. We serve clients including primary schools, colleges, the Secretary of State’s office, the Governor’s office, local government leadership, multi-cultural events, parades, and festivals. We also package information for clients in briefing books filled with essential country data, offering strategic guidance on diplomatic etiquette, or ensuring ceremonial elements reflect cultural awareness and professionalism, which helps clients present themselves with confidence and courtesy on the world stage. 

The International Center’s Protocol Services

At The International Center, we offer a range of protocol services tailored to the needs of our clients including: 

• Flag Services – Displaying national symbols correctly is essential in diplomacy. We guide organizations on proper flag protocol and official insignia use. The International Center has the entire United Nations flag collection from which we can set up flag displays for events. 

• Program and Event Coordination – Hosting can be a complicated task while also accounting for cultural differences. The Center can help coordinate every detail with expertise and fluidity. This includes meeting services, program coordination, event planning, and more. 

• Protocol Briefings and Trainings – Understanding your international counterparts is crucial for successful engagement, whether you’re traveling abroad or hosting foreign guests. Our experts can provide tailored briefing materials, drawing from existing resources or creating custom content, to help you build strong connections and avoid miscommunication in any international setting. 

• Distinguished Visitor Services – Whether it’s a single meeting or a week-long business trip, clear communication and attention to detail are key. We provide advisory services for organizing successful meetings, along with tailored briefing and scheduling materials. With decades of international hosting experience, The International Center ensures your team is well-prepared for effective cross-cultural interactions. 

Conclusion

With the proper protocol in place, cross-cultural relationships can be built with confidence and without confusion or wondering who does what, when. Protocol transforms an unfamiliar environment into a comfortable climate in which to conduct business. The Office of Protocol provides support to organizations hosting international dignitaries and events in Indiana and conducts briefings on best protocol practices for organizations engaging in international activities or conducting business overseas. If you need any of the services described, please contact our Chief of Protocol, Peter Kirkwood at pkirkwood@internationalcenter.org or (317) 974-0658. 

 

 

 

By: Samantha Plumridge, Spring 2025 Marketing and Communications Interm